Job Description
Hexa Business Consulting is a leading management consulting firm specializing in providing strategic guidance and solutions to businesses across various industries. With a team of experienced professionals, we aim to help our clients achieve sustainable growth and succ
We are seeking a skilled and results-driven Digital Marketing Officer to join our team. As the Digital Marketing Officer, you will be responsible for planning, implementing, and optimizing our digital marketing campaigns to drive brand awareness, lead generation, and customer engagement. You will play a pivotal role in developing and executing digital marketing strategies that align with our business objectives and target audience.
– Develop and execute comprehensive digital marketing strategies to promote Hexa Business Consulting’s services and enhance brand visibility.
– Plan, create, and manage digital marketing campaigns across various platforms, including but not limited to search engines, social media, email, and display advertising.
– Conduct market research and analyze customer insights to identify target audience segments and optimize campaign targeting and messaging.
– Monitor and analyze the performance of digital marketing campaigns, including website traffic, conversion rates, and ROI, and make data-driven recommendations for improvement.
– Manage and optimize SEO initiatives to improve organic search rankings and increase website visibility.
– Create engaging and persuasive content for digital channels, including website, blog, social media, and email marketing.
– Collaborate with the design team to develop visually appealing and effective digital assets, such as banners, infographics, and videos.
– Monitor industry trends, competitor activities, and emerging digital marketing technologies to identify new opportunities for Hexa Business Consulting.
– Stay up-to-date with digital marketing best practices, tools, and industry standards, and implement them to enhance campaign performance.
– Build and maintain relationships with key stakeholders, including partners, vendors, and industry influencers, to amplify brand reach and drive collaboration opportunities.
– Collaborate with cross-functional teams, including sales and marketing, to align digital marketing efforts with overall business objectives.
Requirements:
– Bachelor’s degree in Marketing, Communications, or a related field.
– Proven work experience as a Digital Marketing Officer or similar role.
– In-depth knowledge of digital marketing channels, tools, and best practices.
– Proficient in using digital marketing platforms, such as Google Ads, Facebook Ads Manager, and email marketing software.
– Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
– Excellent written and verbal communication skills.
– Creative mindset with the ability to develop compelling content and visuals.
– Proficient in SEO techniques and best practices.
– Familiarity with web analytics tools, such as Google Analytics.
– Experience with marketing automation software is a plus.
– Knowledge of the management consulting industry is a plus.
– Ability to work independently and manage multiple projects simultaneously.
Salary: Starts from £28,000.00 per annum
Join our team and be part of a dynamic and innovative organization that values creativity, collaboration, and continuous learning. If you are passionate about digital marketing, have a strategic mindset, and thrive in a fast-paced environment, we would love to hear from you.
To apply, please submit your resume, cover letter, and any relevant portfolio or samples of your digital marketing work.
Note: This job description is intended to convey essential job functions and requirements. It is not intended to be an exhaustive list of duties, responsibilities, or qualifications associated with the position.